A Harvard Business Review has suggested that you are 400 times more likely to convert a lead if you respond within the first 5 minutes. With this in mind, it’s never been more important to optimize lead response times in Salesforce. Not only does a fast response lead to higher conversion rates, it also boosts throughput and productivity.
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Ortoo has been developing Salesforce automation solutions since 2010. In this inaugural blog, we’ll try to tell you a little bit about who we are, why we do what we do and what sets us apart from other developers.

