AI Data

11 Jul: Your Data Foundation for AI-driven Sales Operations on Salesforce

Welcome to a period perhaps more significant than any other in business history – the onset of the AI revolution. The implications are enormous, the pace is swift, and though the full impact remains to be fully grasped, one thing is undeniably certain – be prepared or be left behind! Sales teams are among those who have the most to gain, and the most to change. And whilst not all generative AI capabilities on the Salesforce roadmap are currently GA, there is a window of opportunity now to prepare with a solid data foundation.

AI Sales Operations Fist

10 Jul: 27 Ways AI Can Enhance Sales Operations in Salesforce

Omni-Channel enables businesses to offer seamless, integrated customer experiences across multiple communications channels. Routing, an essential component of Omni-Channel, enables customer service agents to handle customer inquiries from any channel by matching the interaction to the most appropriate agent, based on their skills and availability. Q-assign, the advanced routing app (available from the AppExchange), is often deployed alongside Omni-Channel to manage complex routing needs in large and rapidly growing enterprises. Q-assign uses real-time data to adjust routing decisions and assess an unlimited number of case and agent attributes to determine the best match for each work-item.

opportunity assignment

26 Apr: When Your Sales Process Calls for an Opportunity Assignment System

Salesforce Opportunity Assignment – What, When, Why and How. Implementing an automated lead distribution method increases conversion rates by 87%. By ensuring that you have optimized the prioritization and allocation of your sales leads, you have greatly increased your odds of closing the deal. What happens though when your inbound comes in the form of Opportunities, rather than Leads?

marketing cloud engagement apps

28 Mar: Apps to Supercharge Marketing Cloud Account Engagement (formerly Pardot)

There is no question, Marketing Cloud Account Engagement (MCAE) is a very powerful tool for marketers. This fully integrated Salesforce marketing automation solution ticks off the requirements wish list of every B2B organization. Forms, landing pages, consent management, segmentation, automation rules, scoring, grading, plus (the jewel in the crown) Engagement Studio – the real question is how can modern marketers work without these solutions.

Omni Channel Routing Agents

10 Feb: Omni-Channel Routing in Salesforce

Omni-Channel enables businesses to offer seamless, integrated customer experiences across multiple communications channels. Routing, an essential component of Omni-Channel, enables customer service agents to handle customer inquiries from any channel by matching the interaction to the most appropriate agent, based on their skills and availability. Q-assign, the advanced routing app (available from the AppExchange), is often deployed alongside Omni-Channel to manage complex routing needs in large and rapidly growing enterprises. Q-assign uses real-time data to adjust routing decisions and assess an unlimited number of case and agent attributes to determine the best match for each work-item.

high performance sales team

25 Oct: Build a High Performance Sales Team on Sales Cloud

Many companies make do with simple assignment systems in Salesforce. Whether it’s Leads, Cases, Work Orders or other work-items, setting up a simple assignment system is relatively straight-forward. But what does best practice look like? What sets the high-achievers apart from the also-rans, is a fully-optimized assignment system which maximizes throughput, productivity and performance.

salesforce-email-objects

28 Apr: Salesforce Email Integration for Standard and Custom Objects

With Email-to-anything, the 5-star-rated AppExchange app, you can integrate email with any standard or custom object in Salesforce. Supporting Outlook, Gmail, POP3 or any email client, Email-to-anything can create & update records automatically from emails, save email history against any record in any object, and also send emails from any Salesforce object

lead management in salesforce

09 Apr: The Key Components of a Lead Management System

How you go about lead management in Salesforce is one of the most critical keys to success for any organization running on the Salesforce CRM. The speed and accuracy with which you create, distribute and respond to leads will effectively determine your conversion rates and, ultimately, your sales revenues.

Salesforce Outlook Integration

08 Apr: Salesforce Outlook Integration Made Easy – No Plugin Required!

Integrating Outlook with Salesforce has never been easier – thanks to Email-to-anything, the top-rated AppExchange app. Receive emails directly in any Salesforce object. Send emails to distribution lists. Capture responses. Store and view historical email conversations. With Email-to-anything your Salesforce users need never leave their Salesforce UI again

email-to-anything-header-image-720px

06 Apr: Beyond Email to Case – Taking Case Management To The Next level In Salesforce

As a Salesforce AppExchange Partner, we are continually asked if there is a better solution than email to case and why should Salesforce admins take the time to configure email to case. This blog talks through the primary benefits of email to case and shows how organisations can take their existing configuration one step further

27 Aug: Lead Routing in Salesforce

For maximum performance, your lead routing system needs to match the right lead to the right rep at the right time. If the right person, with the right skills, is working on each lead, your team’s performance can increase exponentially.

salesforce best practice optimizer

02 Jul: Best Practice: Optimizing Your Salesforce Assignment System

Many companies make do with simple assignment systems in Salesforce. Whether it’s Leads, Cases, Work Orders or other work-items, setting up a simple assignment system is relatively straight-forward. But what does best practice look like? What sets the high-achievers apart from the also-rans, is a fully-optimized assignment system which maximizes throughput, productivity and performance.

manage-urgent-helpdesk-tickets-in-salesforce

25 Jun: Managing Urgent Helpdesk Tickets In Salesforce

There are a growing number of organisations beginning to use Salesforce as a ticketing system for their helpdesk support requests. This makes a lot of sense in the fact that most company employees will have their own Salesforce login and the CRM platform will already hold a lot of useful information around customer accounts. Our latest blog aims to look at how Salesforce should be setup to effectively manage urgent & problem helpdesk tickets.

respond-to-salesforce-leads-in-the-first-hour

24 May: How To Reduce Lead Response Times In Salesforce

A Harvard Business Review has suggested that you are 400 times more likely to convert a lead if you respond within the first 5 minutes. With this in mind, it’s never been more important to optimize lead response times in Salesforce. Not only does a fast response lead to higher conversion rates, it also boosts throughput and productivity.

auto-assign-tasks-to-specific-users

12 Mar: Unlock The Potential Of Auto-Assigning Salesforce Tasks

One of the many advantages of Salesforce organisations is that the technology can drastically improve the organisation & work scheduling of its employees. This is especially true of the ‘Tasks’ component of Salesforce however working with a third party app can unlock the potential of lots of unique task assignment rules linked to your specific use case.